Apie

I support early-stage founders as they shape their product, brand, and business direction, and help creative professionals step into strategic and leadership roles . My experience comes from leading international rebranding projects, running an advertising agency, and building a travel marketplace from the ground up. This has meant making decisions without a ready-made brief, connecting creative work with business goals, managing clients and stakeholders, setting priorities, and building processes as the business grows.

Mentees can bring real situations to our sessions, whether they are preparing for a lead role, struggling with a client, defining their professional value, presenting ideas to decision-makers, or developing an early business concept. Each session should lead to a clearer decision and a practical next step.

Who my sessions can be useful for:
- Designers preparing for a lead or creative director role
- Design leads learning to manage feedback, stakeholders, and priorities
- Creative professionals who want to become more strategic
- Founders developing a brand, product, or marketplace
- Early-stage teams working on positioning and customer experience
- Travel businesses improving how they present and sell their products
- Specialists moving from agency or in-house work toward entrepreneurship
- Founders who need an experienced creative perspective on an idea, product, or launch Daugiau

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